Once upon a time, HR professionals were all about unfreezing, changing, and refreezing. Today, however, disruptive technologies threaten everything and everyone, and the environment is becoming increasingly competitive. In order to stay relevant, companies have to innovate, which they can do through innovation management software SaaS tools.
If a company is to be successful, it must be ready to not just embrace change, but drive it. While this is known, it is also known that 70% of all attempts to change fail. What this means is that only that small percentage of companies that are able to adapt to change will continue to be successful. And all of these companies are ready to embrace the digital, or have already do so.
How Does Digital Transformation and Continuous Improvement Go Hand in Hand?
In order for a business to fully transform into a digital agency, a lot of resources – time and money – are required. Plus, digitalization is not just one thing. Rather, lots of interconnecting things have to be implemented, each of which must be strategically managed. When there are companies where lots of initiatives don’t work out, millions will be wasted. Additionally, employees become less engaged in the entire process, and they will simply stop trying.
How to Implement the Right Culture
The best thing to do is to start by implementing your digital solutions that are customer-facing. This is the most expensive solution, but also the one that will bring about the greatest changes. There are six key considerations you have to make before you choose your digital solution:
- Make sure employees are involved from the word go. If they are not engaged in your change program, they will not embrace it either, resisting it instead. Give everybody a voice through your innovation management software, and listen to this voice.
- Make sure key stakeholders are on board, as nothing will ever get through without senior management backing. And remember, if people participate once and see nothing happens because of senior management barriers, they won’t participate again.
- Make sure there is a shared purpose. When people know that it involves not just them, but the organization as a whole, they start to care more and want to work together. The end goal isn’t to digitalize the company, but rather to create a relevant, engaged, innovative organization.
- Make sure you motivate your employees. This can be done through recognition, through bonuses, through a simple pat on the back every once in a while, and much more. Motivated people are more likely to work harder.
- Make the experience is fully personalized. You don’t want to create an information overload situation, after all. Use your innovation software to filter the different ideas and have clear and easy to navigate dashboards.
- Make sure you run trials first and that everyone is involved in this. This, on the one hand, recognizes those who have contributed to an idea and, secondly, promotes overall transparency.